Edutainment Show
Virtual Exhibition Promo for Edutainment Shoe
Design Social Media Video
Background.
The edutainment show is the event IP of Event Capital. It is India’s largest Media and Design Online Education Expo. It is an opportunity for all the media and advertising aspirants and students to listen to the giants and stalwarts of the industry talk about interesting Industry Insights and about their journey. Total 50 Industry leaders and content creators were invited as speakers for various sessions. The event was slated to take place from 13th - 20th June 2020.
The need was to create awareness about the event through insightful creatives across the social media platforms in order to garner maximum registrations.
.png)
Asal is a sub-brand of MilkyMist focused on manufacturing ready-to-eat products for its consumers.
Studio
Influencer Marketing
Asal Foods Influencer Campaign.
#Menmakedinner
#Menmakedinner campaign is an awareness campaign, where the main idea behind was going against the stereotypical concept that men don’t cook or help out in the kitchen.
It’s a campaign that says men can be independent in the kitchen too. This was focused to spread the word about the brand's easy-to-cook products and to direct the users to their e-commerce website.
The focus was mainly on Influencers from Tamil Nadu and Kerala.
RECORD-BREAKING RESULTS.
Accounts Reached
1.12M+
Social Media Engagement
800k+
1.2M+
Content Views
Strategizing for an RTC brand.
The product belonged to the ready to cook category, thereby including batters, rice powders and mixes. It was a challenge for the photoshoot as the photograohers had to prepare every dish before the shoot, in order to bring in that authentic and traditional feel to the brand.
